Past Events

AMA Southwest Michigan is proud to have put on many events over the years as a way to learn, network, and have fun with like-minded marketing professionals. You will find details and information about events we’ve held in the past on this page.

Reinventing an Annual Meeting During a Global Pandemic
Tuesday, November 17, 2020 – 11:45 AM – 1:00 PM EST – Online

The American Society of Neuroradiology was in the final stages of retooling its Annual Meeting in Las Vegas in May. Then came COVID-19. Without an option to cancel, the team shifted. The team will share how they transitioned the event to a virtual format and had more than 4400 international participants join.

November
17
Tuesday
Professional Sports Branding: Stories and Lessons
Thursday, October 15, 2020 - 12:00 - 1:00PM EDT - ONLINE EVENT

Joe Bosack will share insights gained from nearly three decades working in professional and collegiate sports branding. We will talk about the history of sports branding, common branding strategies employed by sports organizations, and how all of them have relevance in today’s corporate world.

October
15
Thursday
Intentional Evolution: How People & Companies Navigate The Future & Thrive
Thursday, September 17, 2020 – 12:00 PM – 1:00 PM – Fetzer Center (Western Michigan University)

With a grounding in real-world experience, and the best thinking from today’s tech and business luminaries, Tom explains how best to prepare as individuals and teams to meet the challenges of the future.

September
17
Thursday
AMA SW Michigan Summer Mixer
Final date and location to be determined
June
4
Thursday
Mastering Thought Leadership and Content on Linkedin
Canceled Due to COVID-19 Shutdown
May
21
Thursday
Customer Connections
Canceled Due to COVID-19 Shutdown
April
16
Thursday
Intentional Evolution: How People & Companies Navigate The Future & Thrive
Thursday, March 19, 2020 – 11:30 AM – 1:00 PM – Fetzer Center (Western Michigan University)

Due to health concerns with social gatherings regarding COVID-19, the AMA Southwest Michigan Mixer has been postponed.  We apologize for this inconvenience. Please visit our website for updates regarding rescheduling and future events.

March
19
Thursday
AMA SW Michigan Spring Mixer
Thursday, March 12, 2020 – 5:30 PM – 7:00 PM – Old Burdick's Bar & Grill

Due to health concerns with social gatherings regarding COVID-19, the AMA Southwest Michigan Mixer has been postponed.  We apologize for this inconvenience. Please visit our website for updates regarding rescheduling and future events.

 

March
12
Thursday
Creativity by Brute Force
Thursday, February 20, 2020 – 11:30 AM – 1:00 PM – Fetzer Center (Western Michigan University)

It takes a second to generate a new idea, but what are you willing to grind out to execute that idea? From 50-state road trips, to pouring Richard Branson a beer, to creating Plaidurday, to photographing every sunrise of 2019, the success Bugsy’s experienced has more to do with perseverance, sisu, and a little stubbornness, than it does some mysterious skill of “being creative”.

February
20
Thursday
Annual Mentor Mixer presented by AMA SW Michigan & WMU Student AMA chapter
Wednesday, January 29, 2020, 5:30 PM – 7:30 PM – Haworth College of Business

Think SPEED MENTORING. We will set up tables that will contain professional mentor marketers.

January
29
Wednesday
Experience Design is the New Imperative with Russ Klein
Thursday, January 16, 2020, 11:30 AM – 1 PM – Fetzer Center (Western Michigan University)

Experience-driven brand building is the growth template for the future. The future is a world in which everything is bought and nothing is sold.

January
16
Thursday