Become a Member
We offer many opportunities for professional development, networking, and growth.
Speaker Events
We currently hold monthly programs, usually Noon – 1:00pm on Tuesdays, Wednesdays or Thursdays

Why Join?

The American Marketing Association is the essential community for marketers.

In 1953, Neil Borden transformed the business world when he articulated the strategy of “Marketing Mix” in his AMA presidential address. Borden was just one of many AMA leaders who were not satisfied with existing best practices. These thought leaders sought answers for the future that would propel business growth and elevate the role of marketing. The AMA strives to be the most relevant force and voice shaping marketing around the world, an essential community for marketers.

Learn More

2023 ANNUAL CONFERENCE

2023 ANNUAL CONFERENCE

2023 ANNUAL CONFERENCE

2023 ANNUAL CONFERENCE

Once a year, we bring together nationally recognized speakers and our local community of marketers and business professionals to learn, network, and grow during a half-day conference in the heart of Kalamazoo. Check out upcoming and past conference highlights today!

Meet Our Board of Directors

We have a unique team that enjoys working hard, having fun, and fostering a thriving marketing community. Learn about each of our members and connect with us.

Ways to Get Involved

Register for an Event
Join us every third Thursday to network, have lunch, and hear engaging speakers who present on trends and tactics that help make YOU a better marketer.
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Become a Sponsor
Engage with us to connect with Southwest Michigan marketing and business professionals in a unique way to strengthen relationships, enhance your image, and discover new opportunities for growth.
Become a Volunteer
Become a Volunteer
Get more involved with AMA, give back to the community, and network more closely with fellow marketers.
Become a Member
Become a Member
Membership in the AMA provides professionals a variety of resources to foster professional development and personal growth.
Newsletter Signup
Stay up to date on upcoming events, by signing up for our Monthly Newsletter.